HEAD OF TARGETING
Sandra Graller
Sandra originally comes from the field of classical advertising, where she managed customer consulting in international advertising agencies. Through her many years of experience, she gained not only broad expertise but also a good sense for people’s sensitivities, moods and desires.
In addition to her involvement with Great by Date, Sandra runs her company “Adieu Tristesse” and sells exculpatory coatings and wall paints.
Personal qualities: creative, practical, solution-oriented.
QUESTIONS & ANSWERS
No, unfortunately, not quite that simple. As a sustainable consumer, you live in the area of conflict between preserving what already exists and the awareness that drastic changes are necessary to achieve this.
Above all, we want to create awareness for the value of products. And set a strong signal against waste.
There is none better! On the one hand, consumers have never had such a strong need to contribute “for a better world”, on the other hand, the general inflation burdens almost all of us.
No we are not a movement of our own – but we are part of a big movement that we support through our platform.